GSC is not just a name

GSC stands for Gina Stewart Cox, a name you will not easily forget. It is a name everyone should associate with. She may seem like the girl next door, but she is a persistent businesswoman with a keen eye for Fashion.

Most importantly, her heart is in the right place. Every piece you buy contributes towards the Elephant Conservation Network in western Thailand.  A cause she actively supports.

Gina’s concept is simple. It is all about mixing and matching. She creates forms that are pendant-like, and then put on cords of any colour the customer desires. Gina has done her research very carefully in this field. Having studied fashion and textile design, she has the ability to distinguish a sustainable material from another. The cords she uses are highly resistant and can endure showers and swimming. The purpose is to be able to wear it at all times, for any occasion.

Gina’s ranges vary in the type of knot or beading you may choose. You have the “duo knot” model with silver beads in-between.

Then you have the “donut” model, which is a series of beads all lined up next to each other and finished off with her signature name on a sterling silver button.

Her pieces are very affording, starting from as low a price as £32.50. Her creations are fun and vibrant. They range from rings, necklaces, bracelets, earrings, anklets, and cufflinks to even hairbands. Yes, Gina is bringing back the lost hairband trend. Oh, how I miss those days! Gina makes it all hip again.

When looking at “combinations” you cannot help but think back to the days when, in elementary school, we would weave friendship bracelets for our friends. She’s taken this concept to the next level and made it unisex and fashionable. It’s all about being trendy.

Pooja Sahny

Keep in mind that when buying one of Gina Stewart Cox’s creations, a donation will be made towards awareness of the elephant habitat in Thailand. So open up your wallets and order one of her pieces here .