Love Japanese style? Love Marmalade Ho

Inspired by alternative Harajuki style, Marmalade Ho is an online boutique selling kooky women’s T-shirts and street wear, allowing you to truly stand out from the crowd in clothing inspired by the fruits of Japan and all things kawaii.

Taking simple wardrobe basics, the brand adds an urban twist to channel the indie essence that Marmalade Ho is known for. The Marmalade madam is eager to stand out from the crowd through her fashion choices, whether that be a slogan tee or an oversized sweater dress inspired by Japanese street style.

The collection prides itself on its use of bold and funky colours in monochromatic black, grey and white all the way through to statement neons such as acidic yellow and pure pink. Iconic Japanese cartoon characters from wide-eyed kittens to the invasion of the bunny motif make for a fun and quirky range that will have you looking to the likes of cartoon phenomenon Anime for fashion inspiration.

Not sure whether cartoon-chic is your thing? Then like Gwen Steffani (famous for her loyal following of Harajuki girls), team with denim cut-offs and a leather bomber for ultimate street styling. Rihanna has even been spotted teaming this season’s neons with Manga-inspired prints emblazoned on skater skirts and cool converse trainers.

You can get a similar look to the A-list fashion savvy by visiting the Marmalade Ho online boutique here.

Mel Jeffery