Jesse Kamm washed out Spring/Summer 2012 collection

Jesse Kamm, the eponymous clothing line created by the designer Jesse Kamm, uses interesting shapes and simple lines with a nautical, washed-out feel. Surrounded by nature and music, Kamm grew up in Illinois and after a career as a model, began creating her own, one-of-a-kind clothing pieces.

Kamm’s tunics, dresses and capes could be looked over as simple pieces of clothing, but on closer inspection you can see garments that have been lovingly created with subtle detailing – Kamm said herself that she is “an artist whose medium happens to be clothing. Each dress is a unique piece of work.” And they truly are.

The designs may not be bold but it is their delicate shape which plays with the human figure that makes them eye catching. Much of the Spring/Summer 2012 collection has detailing on the back of the garments, adding a twist of personality and feminine sexuality for sun-drenched days at the beach.

Clearly focused on sustainability, the collection incorporates stunning silks and natural fibres with garments that are not trend-led, but classic and wearable season after season. The garments are versatile and come in a palette of neutral tones accented with punches of colour.

Jesse Kamm also designs bags to complement her collections in the same simple, but bold style. The bags are large and square-shaped with striped and squared patterns in contrasting, popping colours – practical and stylish.

Kamm’s easy-wear essentials are edgy and elegant without being led by fads and trends, making them gorgeously timeless. The detailing is interesting and creates personality, not just of Kamm, but also of the clothes themselves. With a focus on ecological issues, this collection is one to remember.

 Rebecca Saunders