Blow PR press day: Romantic, fur or ninja? Keyword for next season is dare

The rule for the next season has already been set and the principle common to all the designers exposed at Blow is simple: dare.

Rira Sugawara, Japanese in origin with a background in interior design, presented her new collection, Moving Print Bodies. Her legacy is evident; her pieces are animated by art and serpentine prints. The tight dresses adhere to the body, transforming the woman figure into a classy and fashionable ninja.

Sugawara’s signature is the trench coat that reflects and exalts the theme of the collection. The bright colours that almost clash among each other are fused on the coats that, in harmony with the prints, give back a magnificent piece.

MaryMe-JimmyPaul proposes a romantic but modern woman. Their collection Invitation to love brings back flowery patterns from the 50s, and rewrites the rules of colour matching. The satin mustard jacket with a brown flowery pattern and a lilac fur is one of the most modern and astonishing piece of the collection. Pair that with long red boots that humour the legs with winding flowers and leaves, and Invitation to love is easily one of the most promising collections of the next season.

Daring is what Nimesh Gadhia knows best. The designer behind Posthuman Wardrobe walked away from a career as pharmaceutical scientist to jump into fashion. His men’s A/W 2013 collection proposes traditional tailoring with a modern twist; Gadhia matches unusual modern material. What’s more “post” and “daring” than re-inventing the classic?

Busardi is a family company at its fifth generation of designers, that dresses the Queen and First Lady of  Thailand. The new collection is more in line with the classic tradition of A/W collections: dark colours and traditional tailoring, but the long gown presents a gothic bustier with a  hand-crafted decoration that reminds us of a diamond structure.

For the new collection, Tube goes back to the 50s and goes for patterns and colours of the Casino Royale tradition that animate the skirts and the gowns of the new collection. The real dare is using flashing pink on a dress and still managing to make it look gorgeous.

If fur is your thing, My Mink is who you should look at. The new collection presents all different kinds of fur with a modern a twist.

J Smith Esquire, unlike last year, proposes a more classic collection. The successful hairdressing  designer moved onto projecting his hats and the A/W 2013 collection is made up by unisex dark coloured pieces that can make a boy a gentleman and a girl a fashionable tomboy.

Bjorg gives a wild taste to her new jewellery collection using mostly horse hair painted in blue and yellow. The pieces are raw; silver, gold and bronze hint at metal age.

Only Child’s Cosmic Curiosity collection gets inspiration from the Egyptian style revisited with modern eyes. The designer uses colourful stones that strike as lava rocks, with pointed and spiky shapes.

Monica Guerrasio

For further information on the collection and the prices, click here.