Denim menswear label Bucks & Co prepare to release hotly anticipated autumn/winter collection

Renowned for their “Modernist Hunter” muse, Bucks & Co are preparing to unveil their latest autumn/winter collection – a concoction built upon the fusing together of authentic hunting facades with an influential streetwear demeanour, conjuring a unique revolution for the Buck’s alpha male. With an evident focus upon tailored denim within previous seasons, the brand continues to build upon their honourable reputation specialising in the use of the washed and fitted fabric, deviating somewhat with the integration of streetwear aesthetics, demonstrating defiant growth upon previously-seen garment canvases.

Pastel blue button-down shirts with patchwork tartan pockets, burgundy denim-washed crew-neck sweaters with raglan sleeves, carefully paired blazer and waistcoat combinations embossed with a silver button and a collarless one-buttoned shirt, provides depth to the collection, with all styles paired with the brand’s ethos of a denim trouser. The modernist ensemble executes technical precision with the merging of the brand’s crafted-ethics upon of-the-moment street-inspired pieces, culminating an eclectic representation of seasonal trends curated with the label’s embedded fundamentals.

“We bend the rules when it comes to denim,” explains Brand Manager for Bucks & Co, Hussain Suleman. “We’re not just jeans makers but real life denim ateliers. The AW13 collection is a hybrid of trend led shape and contemporary denims…. providing a chic alternative for the modernist hunter, who is sharp, sophisticated and has the desire to dress impeccably well. AW13 has just become the Bucks playing field.”

Inspired by the denim revolution-taking place in England in the 1980s, the family run laundry has established itself as an indispensable tool within the UK’s leading denim market. Over the brand’s thirty-year existence, seasonal collections have been innovated via this evolution within contemporary means, permitting the label to apply and adapt their custom techniques to their raw and unwashed jeans, providing consumers with products incomparable to their competitors. With the combination of the label’s skills within laundering and the sourcing of the highest quality denim from European and Japanese mills, along with the consistent stimuli from original hunting goods (think reinforced stitching, hidden bullet holders and concealed pockets), the brand continues to dominate as the denim epitome, whilst their autumn/winter collection portrays intuitive invigoration to a ripened extent.

Ben MacDonald

The Bucks & Co autumn/winter ’13 collection will be available to buy from stockists and online from early autumn. For further information visit the Bucks & Co website here.