NovExpert: the ultimate face serum

The latest serum taking the beauty world by storm comes from the French skincare brand NovExpert. NovExpert Instant Lifting Serum is said to lift and firm the skin in just ten days.

The multi-award winning cosmetic skincare brand − created by a team of doctors who are recognised specialists in the field of skin-ageing − have combined natural skincare with medical technology to launch their new range.

The innovative brand has already won 11 awards in the last three years since their launch in Europe, making them a highly respectable company.

The Anti-Ageing line includes a unique combination of high performance ingredients such as hyaluronic acid and anti-cancer plants which target collagen in the skin as well as DNA, resulting in total skin regeneration and protection against photo ageing. Most noteworthy is NovExpert’s patented discovery – Novaxyline – an active ingredient that stimulates collagen and hyaluronic acid to awaken the youthful genes in the face. The Novaxyline stimulates the youth stem cell creating fresher, plumper and rejuvenated skin. NovExpert has taken inspiration from the Japanese city Okinawa, where inhabitants usually live to over 100 due to a rich diet in sea vegetables and algae. The experts found that the ‘active’ agent in algae (now known as Novaxyline) has anti-inflammatory properties, is anti-free radical and also effectively ‘re-sets’ the cell creating more youthful and vibrant skin.

The Instant Lifting Serum is not only for anti-ageing but also helps dry, thinning or tired skin. It targets expression wrinkles as well as loose skin with the use of raspberry and apple complex along with acacia extract, baobab pulp, hyaluronic acid and 100% vegetable complex containing malic and citric acid, vitamin C and quercetin. The baobab pulp and acacia extract helps with horizontal lifting, which tightens the skin in less than five minutes and for several hours. Vertical lifting is achieved with the pure hyaluronic acid by absorbing extra cellular water and the hyaluronic acid puffs up and fills in wrinkles by pushing from the bottom upwards. And finally, thanks to the 100% vegetable complex containing malic and citric acid, vitamin C and quercetin, micro-exfoliation provides a radiant completion in less than two weeks.

And if that’s not enough, the whole range is Ecocert certified and uses 100% natural ingredients, which is a true innovation as even organic brands claim to only be 95-98% from natural origin. They are also hypoallergenic, biodegradable and made without chemical preservatives.

Arabella Bradley

Novexpert Instant Lifting Serum 30ml £34. 

All products available from the Novexpert website here or from John & Ginger who are currently offering excellent discounts on the range.