J Lindeberg hosts launch party to showcase latest collection

Scandinavian fashion company J Lindeberg hosted a launch party in London to showcase their latest collection.

Presenting their chic and classic yet wonderfully stylish and simple collection, the Stockholm-based fashion brand welcomed an array of guests all excited to check out their clothes.

Featuring both menswear and womenswear, J Lindeberg offered the guests a glorious range of outfits with both the designer’s trademark tailoring and golf wear present.

The latest collection was made up of neutral colours such as grey, soft pinks and beige in the female pieces, and blue, black and various shades of brown in the menswear. There was a distinct lack of pattern and prints but in such a wonderfully designed collection it was barely missed. The colours may have been muted but the shapes, tailoring and textures were enough to make the collection stand out.

Now distributed in over 35 countries with 90 stores worldwide, including LA, Munich and Tokyo, the Lindeberg name has gone from being a simple lifestyle brand in Stockholm to a universally known fashion powerhouse.

The collection featured both casual and smart wear and it is sure to be loved by all, including numerous celebrities who already adore the Lindeberg name: actress Juliette Lewis, golfer James Heath and musician Dave Gahan are but a few of the stars who have been spotted in the Swedish fashion company’s clothing.

J Lindeberg is available to buy in store, online and also from numerous department stores including House of Fraser and Harvey Nichols.

Emily-Rose Vierke
Photos: Natalia Friedman