Eudon Choi catwalk show report for LFW S/S 2015

In keeping with his signature minimalism, Korean-born Eudon Choi’s SS15 collection, titled Abiquiu, incorporates his own interpretation of realism alongside that of painter and artist Georgia O’Keeffe to form a selection of perfectly effortless looks for both day and night.

Double-breasted blazers, three piece suits and loose fitting crepe shorts made reference to Choi’s specialist history in menswear, whilst boding for a poetic and sophisticated representation of the modern woman. Delectable pastel hues of pinks, greens and blues lent themselves to jacquard-shift dresses, bomber jackets and off-shoulder tunic dresses, whilst classic beige and black trench coats remained prevalent throughout the show.

And it’s inspiration from O’Keeffe’s interest in the beauty and power of “everyday life” that vouches for Choi’s floral designs, including a delightful silk midi dress adorned with an asymmetric frill. What’s more, dainty apron-style pinafore dresses, lace overlays and bell sleeves made many a return to Choi’s catwalk whilst masculinity pertained throughout in the form of lazy fits and plain prints.

From cotton dresses to linen trapeze coats and a-line skirts, Choi really has thought of everything and everyone, and this may well be the most wearable collection this season!

Bridie Wilkins
Photos: Erol Birsen