Fashion weeks London Fashion Week SS15

Eudon Choi catwalk show report for LFW S/S 2015

Eudon Choi catwalk show report | LFW S/S 2015

In keeping with his signature minimalism, Korean-born Eudon Choi’s SS15 collection, titled Abiquiu, incorporates his own interpretation of realism alongside that of painter and artist Georgia O’Keeffe to form a selection of perfectly effortless looks for both day and night.

Double-breasted blazers, three piece suits and loose fitting crepe shorts made reference to Choi’s specialist history in menswear, whilst boding for a poetic and sophisticated representation of the modern woman. Delectable pastel hues of pinks, greens and blues lent themselves to jacquard-shift dresses, bomber jackets and off-shoulder tunic dresses, whilst classic beige and black trench coats remained prevalent throughout the show.

LFW SS15 - Edun Choi - Erol Birsen - The Upcoming -19

And it’s inspiration from O’Keeffe’s interest in the beauty and power of “everyday life” that vouches for Choi’s floral designs, including a delightful silk midi dress adorned with an asymmetric frill. What’s more, dainty apron-style pinafore dresses, lace overlays and bell sleeves made many a return to Choi’s catwalk whilst masculinity pertained throughout in the form of lazy fits and plain prints.

From cotton dresses to linen trapeze coats and a-line skirts, Choi really has thought of everything and everyone, and this may well be the most wearable collection this season!

Bridie Wilkins
Photos: Erol Birsen

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