Edeline Lee spring/summer 2017 collection presentation for LFW

Edeline Lee spring/summer 2017 collection presentation | LFW

17^th September 2016

17 September 2016

Edeline Lee created her SS17 collection for the ‘future woman’ but still managed to celebrate naturalism through the incorporation of embroidered flowers which frayed off garment at the petals, almost springing to life. This ran in line with Lee’s Canadian upbringing, where she found herself surrounded by the beauty of nature as opposed to man-made surroundings and developing technology. As a result, she spent much of her childhood learning about wilderness survival tactics and collecting butterflies – quite different from the activities of the average youngster. Despite this nostalgic touch, she successfully fused the ‘old’ with the new by presenting these natural forms on what could be described as some of the most futuristic textures you may have possibly seen or felt before…The collection was almost all in Flou Bubble Jacquard, an usual fabric which almost resembled bubble wrap and had exactly the same appeal when touching it. Its major selling point? The fabric is wrinkle-free, meaning it is perfect for the modern woman who only has time to fling a few key pieces into her hold-all before rushing out the door to seize the day.Clean cut, dresses, jumpers, pants and coats in white were juxtaposed with bright stripes and blocks in aqua, saffron, grey and jade some of which subtly resembled robot faces. Models stood separate, posing in front of projected images of London city scenes and giving guests a chance to appreciate the individuality of each outfit.Key pieces included a multi-coloured, panel coat in a check print, a box-pleat, mid-length skater dress and a beautiful white trench coat with varying coloured piping. Overall, it was a fresh and extremely contemporary collection that has also been made available for purchase in ten unique colours. So if you’re searching for something original or statement, you will have a very hard time narrowing your choices down to just one item!