Top five fashion influencers on YouTube for fashion lovers

Gaining popularity on YouTube is no small feat. In this day and age, being a popular YouTuber is similar to being a celebrity with fans all over the world. Top fashion influencers on YouTube inspire millions of viewers daily to enhance their fashion sense and bring about positive lifestyle changes by improving their appearances.

Fashion is a popular Youtube category – everyone is on the lookout for new tips on how to switch up their makeup technique or outfits. Most of the YouTubers compiled in the list below have over a decade of fashion experience, so if you love clothing then you should check them out. The list is not in any order as this is a very subjective category. Without further adieu let’s take a look at some popular fashion YouTubers.

Zoe Sugg

Zoe Sugg is one of the biggest fashion influencers on YouTube. She has been blogging and making videos about all things fashion for many years. She has been gaining popularity on YouTube and garnered a huge following. Her YouTube channel Zoella has more than 11 million subscribers and her other channel named Zoe Sugg has around 4.8 million.

Due to her prominence whenever a discussion about fashion influencers on YouTube comes up many people will acknowledge Zoe’s contribution. Having launched a successful brand back in 2014, the vlogger has professional experience when it comes to fashion and beauty products. She is also an author and has published multiple books.

Though she has not uploaded any videos to her Zoella channel in a couple of years, she regularly uploads content to her Zoe Sugg page where viewers can get a glimpse of her life and learn her unique tips and tricks. Zoe was born in Wiltshire, England and currently resides in Brighton, East Sussex.

Jose Zuniga

Our next fashion influencer is a male fashion vlogger who is also quite well known on YouTube. Along with his brother, Jose Zuniga runs the YouTube channel TeachingMensFashion. With over 4.9 million subscribers currently, he is one of the most popular male fashion influencers on YouTube.

In his videos, Jose shares his in-depth perspective on men’s fashion and grooming. Jose and his brother have been teaching men how to maintain good hygiene and improve one’s appearance. They talk about hairstyles, clothing tips and other grooming habits which can benefit any man who is looking to improve their physical presence.

Jose also has a popular website teachingmensfashion.com where one can find multiple tips on fitness, tech, lifestyle changes and grooming. Individuals can also consult Jose for personalised advice by paying a fee on his website. All in all, Jose Zuniga is a knowledgeable fashion and grooming coach from whom one can learn important tips on how to improve their wardrobe and daily routine.

Tess Christine

Another popular fashion influencer dispensing wisdom on YouTube is Tess Christine. Tess is a 29 year old American beauty and fashion guru who has been on the digital platform for nearly a decade. She is quite knowledgeable and discusses various practical tips during her tutorials which teach women new hairstyles, makeup ideas, outfits and more.

Over the years her audience base has grown exponentially. Currently Tess has over 2.3 million subscribers on her YouTube channel. As suggested by the numbers, Tess is quite good at what she does and has tutorials on the looks of popular celebrities like Selena Gomez, Demo Lovato and more. The vlogger regularly posts videos discussing skin and hair care. In addition to beauty and fashion, she is passionate about dancing and has been involved in it during her school and college years. Even those who are not typically into fashion will enjoy her vlogs due to her fun personality.

Jenn Im

Jenn Im is another popular fashion vlogger who has made it big by providing practical tips and useful tutorials to help millions of women searching for fashion and makeup advice.

Like most sucessful influencers, Jenn does not only provide fashion and makeup advice but also regularly discusses her life and lessons she has learned. In 2010 she started her YouTube channel ClothesEncounters where she began uploading clothing tips, makeup tutorials  and more. Over the years her videos gained popularity and currently, Jenn has over 2.7 million subscribers on her YouTube channel.

Not only does she discuss her love of fashion, but she also launched her own clothing line Eggie in 2017. Ever since the stock sold out within minutes of the first online release, it has been a huge success. She frequently collaborates with popular brands like Target, Smashbox Cosmetics and others. Jenn was born in 1990 in Los Angeles, California and is of Korean heritage.

Aaron Marino

Aaron Marino is an online influencer whose YouTube channel Alpha M has over 6.19 million subscribers. Aaron is much more than just a fashion influencer as he gives advice as a lifestyle coach for men who have trouble reaching their true potential.

Aaron has been using his expertise in this field for over 14 years, helping many men improve their health, lifestyle and confidence. Aaron has been an active YouTuber since 2008 and it’s easy to find many videos where he talks about what to wear and how to groom one’s self. Besides videos that discuss appearance, Aaron regularly uploads content where he talks about various lifestyle changes that one can incorporate to improve their life. Individuals can consult him or find his products and courses on his website aaronmarino.com.

The editorial unit