The best beauty launches to treat yourself to this Valentine’s Day

Whether you’re celebrating Valentine’s Day with friends, a loved one or not at all, there’s never been a better time to treat yourself to a little love. We’ve rounded up the best beauty launches that have just been released because we all need some TLC from time-to-time!

 

St Germain Des Pres eyeshadow palette, £36, NARS Cosmetics

Beauty fans will be left dreaming about the newest make-up launch from NARS. The limited edition Claudette Collection is inspired by the fond memories of Francois Nars’ mother and muse, Claudette Augustine. The founder and creative director took inspiration from the spirit of 1970s Paris to create the new edit of lipsticks, blushers and eyeshadow.

The six-piece eyeshadow palette is a firm favourite, featuring warm, neutral shades in matte and shimmer finishes. These shades are highly pigmented and easily blendable so you can take your eye make-up from day to night effortlessly. The whole collection comes in gorgeously chic red and black packaging, in case you needed another reason to add this to your beauty collection.

 

Skin Transformation cream, £30, Keys Soulcare

Award-winning singer and songwriter, Alicia Keys, has made headlines in recent years for ditching the heavy make-up in favour of showcasing her natural skin, so it’s not a complete surprise that she’s become one of the latest celebrities to launch a beauty range. Keys Soulcare, her eponymous skincare and wellbeing brand, has just launched and is available to shop exclusively on Cult Beauty.

One of our personal favourites is the Skin Transformation cream, a thick, gel-cream hybrid that deeply hydrates the skin without feeling heavy or sticky. Formulated with hyaluronic acid, ceramides and bakuchiol to help lock in moisture, your skin will be left glowy and moisturised all day long.

 

Lash Sensational Sky High mascara, £9.99, Maybelline

We couldn’t forget the newest mascara that has been taking the internet by storm. Maybelline has well-earned its place as the beauty brand with some of the best drugstore mascaras, thanks to previous favourites like The Falsies and Great Lash.

After going viral on TikTok, the latest mascara promises to give limitless length thanks to its lengthening fibres. The formula is definitely more lengthening than volumising, but if that’s your thing, you can easily apply several coats to build up the length of your lashes, without any clumps or heaviness.

 

Angel Nova eau de parfum, £53, Mugler

Just in time for Valentine’s Day, Mugler has put a new twist on one of its signature perfumes, Angel, with the release of Angel Nova. The scent is fruity and feminine, with bright notes of raspberry and lychee, balanced out with rose and akigalawood. It comes in a beautiful star bottle which would make a stunning addition to your beauty cabinet. The fresh, floral fragrance is the perfect scent as we slowly start to move into the beginning of spring.

 

Charcoal Smoothie jelly body scrub, £32, Sunday Riley

Renowned for its holy grail skincare, Sunday Riley has branched into bodycare with a brand new charcoal body scrub. The combination of clarifying salicylic acid, detoxifying charcoal and natural exfoliating powders will leave your skin feeling silky smooth after the first use. It refines any rough, bumpy texture by sloughing away dead skin cells, and cleanses your skin by drawing dirt and impurities to the surface.

Alexandra Davis