Press day: Guitar PR presents gorgeous Italian fashion for A/W 2015

Straight from the beautiful country of Italy, PR fashion giants Guitar showcased some of the hottest styles for autumn/winter 2015. Presenting the extraordinary shoe collection from Italian tattooist Alle Tattoo, the gorgeous romantic collection from Francesco Scognamiglio and the graphically inspired collection from Byblos Milano, this press day was definitely one to remember.

Italian tattooist Alessandro Bonacorsi showed us that the beauty of tattoos and fashion could be combined to make some extraordinary pairs of shoes. OXS, famous for their iconic ankle boots, teamed up with the renowned tattoo artist and four times Guinness book record holder to create a unique look for this autumn/winter, delivering a fun and colourful air to next season’s lines. There were some show-stopping pairs of ankle boots covered in a range of tattoo-inspired designs. Pieces included a variety of colours and old-school tattoo styles whilst low top footwear featured bold colours and elegant graphic designs. 

Bringing a soft romance to our autumn/winter this year is Francesco Scognamiglio. Inspired by calm elegance and vintage style, his collection expresses the beauty of femininity. The theme of romance flows divinely through his collection with pastel pinks paired with contrasting white and black silks, creating a sophisticated effect. Featuring floor-length, satin-rose dresses, as well as light pink and black coats, the collection also showcased a show-stopping see-through black rose style gown.

Featured on the London Fashion Week 2015 catwalk was the bold, colourful collection from the fashion house of Byblos Milano designed to keep you vibrant and chic this autumn/winter. The breath-taking collection featured a black and white floor-length gown with an optical illusion pattern which dissolved into the soft, white, flowing train of the dress. Also featured was the iconic selection of jackets with strong, bold colour prints, reminiscent of the Dutch De Stijl movement.

Among these stunning collections there was even more to enjoy. Guitar PR did a fantastic job at showcasing these designers with professionalism, style and fun. Guitar PR are definitely a top contender in the fashion world in helping to represent some of the best the industry has to offer.

Alexandra Burnell